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How to turn e-mail into a shopping experience: an example

 

While e-commerce is confirmed as one of the major trends in technological world in 2013 and beyond, is being developed more advanced types of online shopping.

As an example, Sift is a free app for iPad (iOS 5.0 or later) and smartphone that lets to shop and discover almost 3000 stores and to create personalized shopping guides (video above).

As with all devices of e-commerce, it will be important to develop a more useful and enjoyable user experience.